Friday Brags: LA key for shooting Super Bowl ads and Hulu’s AdZone!

Friday Brags: LA key for shooting Super Bowl ads and Hulu’s AdZone!

Read the LA Times article featuring SaatchiLA, INNOCEAN, Dailey Advertising - “L.A. is a key destination for shooting Super Bowl ads.”     Vote for your favorite 2014 Super Bowl ad with Hulu AdZone’s real-time interactive voting happening this Sunday!

Friday Brags: PK4 Media and Super Bowl spots from Deutsch and RPA!

Friday Brags: PK4 Media and Super Bowl spots from Deutsch and RPA!

Congratulations to corporate member, PK4 Media. They’ve been named to the Forbes America’s Most Promising Companies List. Impressive!        Deutsch Inc and GoDaddy pre-released one of two spots that will air on Super Bowl Sunday.Watch the spot.     Heard about how RPA’s competition for client Intuit called “Small Business, Big Game?” Winner gets a professional Super Bowl spot
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Friday Brags: Macklemore’s surprise, #BeMoved, a new Super Bowl spot and more!

Friday Brags: Macklemore’s surprise, #BeMoved, a new Super Bowl spot and more!

Watch what happens when Macklemore and Ryan Lewis surprise a bus full of New Yorkers! This 2-minute film was created by TBWA\Chiat\Day LA as part of The GRAMMY’s campaign.     Artistry and engineering come together in a new campaign by Sony, W+K, and thinkLA corporate member - UM. Watch their “Join Together” spot and #BeMoved!     Former GM marketing exec
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Thursday Thoughts: Collaboration

Thursday Thoughts: Collaboration

“Collaboration is really painful. It’s much easier for one or two senior people to set a strategy and for everyone else to follow suit. But it’s also a risk. Even if 90 percent of what the rest of the team has to say isn’t adopted, what if 10 percent is brilliant? Being open to that
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Thursday Thoughts: Did you know…

Thursday Thoughts: Did you know…

According to USA TODAY, did you know that not one of the top five ads of 2013 was 30 seconds? The best ads of 2013 were viral videos that averaged more than three minutes each. The most viral was TrueMove: Giving  by Ogilvy & Mather, Thailand. It was 3 minutes, 3 seconds long. Hmm… obvious trend
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