Daily Dish 9-28-12: Doing Facebook Wrong, Curing Content-Creation Madness, and AdJam Champion

Sorry, Marketers, You’re Doing Facebook Wrong By Todd Wasserman – Mashable If you’re looking to take a day off from posting on Facebook, choose Wednesday, but don’t rest on Sunday or you’ll miss the best opportunity of the week. That’s the advice from Buddy Media‘s “Strategies for Effective Wall Posts: A Timeline Analysis,” a report
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Daily Dish 9-27-12: Kellogg’s London Tweetshop, Facebook Is Tracking Your Purchase, and AdJam!

In London, Kellogg’s Swaps Snacks for Tweets to #tweetshop By Emma Hall – Ad Age Global Kellogg’s is bridging the gap between social currency and real-life money by letting customers at a central London pop-up store pay for Special K Cracker Crisps with a tweet. Allowing consumers to spend their social currency isn’t just a
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Daily Dish 9-26-12: Sexy New Myspace, Useful View-throughs, and AMC Theaters vs. Oreo

Sexy Myspace Redesign Makes Some Wish They Hadn’t Deleted Their Account in 2008 By Michael Learmonth & Rupal Parekh – Ad Age Now owned by an ad network and backed by Justin Timberlake, Myspace is getting a redesign that — dare we say it — is making Facebook look like it was designed by a
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Daily Dish 9-25-12: Twitter Insert, Brain Drain, and Movember

Insert in Print Edition of ‘EW’ Will Have a Live Twitter Feed By Todd Wasserman – Mashable Print magazines have been using LCD inserts with video since 2009, but the Oct. 5 edition of Entertainment Weekly is adding something new to the mix: A live Twitter feed. The magazine will sport an insert promoting the CW’s
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Daily Dish 9-24-12: Consumers love Facebook Page, Brands love Passbook, and We Love American Democracy

50% of Consumers Value a Brand’s Facebook Page More Than Its Website  By Samantha Murphy – Mashable Market research company Lab42 — which surveyed 1,000 social media users about how they interact with brands on Facebook — found that consumers are viewing a brand’s Facebook presence as more important than ever. Check out the full
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Daily Dish 9-21-12: Facebook’s Hyper-Relevant Ads, Social Media for Auto Industry, and Success in MultiScreen World

Facebook Lets Businesses Plug In CRM Email Addresses To Target Customers With Hyper-Relevant Ads By Josh Constine – TechCrunch No one got just how powerful it was that Facebook recently said it would allow ad targeting to lists of email addresses. Today at the Dreamforce conference it became clear, as Facebook ad chief David Fischer
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Daily Dish 9-20-12: Walmart, Ad Targeting, Sammy Awards, and Popcorn Launcher

Among Top Retailers, Walmart Dominates Mobile Check-Ins By J.J. Colao – Forbes According to a report released by LocalResponse, a New York company that helps companies target customers based on social media sentiment and check-ins, Walmart captures nearly 40% of mobile check-ins via Foursquare, Twitter, Instagram, Pinterest and Yelp among the top ten U.S. retailers.
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Daily Dish 9-19-12: Cole Haan, Honda, and Pirates!

Cole Haan Takes Advertising to the Streets The footwear brand has been seen running wild around New York City. Here are a couple of reports on what they are doing. Cole Haan Sells New Pumps Out Of A Food Truck By Karen Summerson – PSFK The brand has posted billboards, painted security gates and more
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