Friday Brags: Apple and Beats, Feminine Values Driving Better Marketing, and YouTube’s Birthday!

May 30, 2014 in Friday Brags

It’s on – Apple has just confirmed that it’s purchasing Beats Electronics for $3 billion!       RPA’s Sr. VP-strategic planning director Mia von Sadovszky discusses feminine values in society &
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Thursday Thoughts: People will never forget…

May 29, 2014 in Thursday Thoughts

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” - Maya Angelou

LA creatives Josh Withers 563

Friday Brags: TBWA\Chiat\Day’s New Creative Teams, YouTube buys Twitch, & our Dodgeball Winners!

May 23, 2014 in Friday Brags

TBWA\Chiat\Day have appointed two new creative teams. Marco Monteiro and Ana Carolina Reis join from AlmapBBDO in Sao Paulo, Brazil; Guy Helm joins from Mistress; and Chris Rodriguez joins from FCB
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Thursday Thoughts: If it doesn’t sell…

May 22, 2014 in Thursday Thoughts

“If it doesn’t sell, it isn’t creative.” – David Ogilvy, Ogilvy & Mather


Friday Brags: Omelet Brands, Radical Media’s new web series, and Beats joins the neighborhood!

May 16, 2014 in Friday Brags

Omelet agency is getting into the food biz! They’ve just launched Betsy’s Best (a line of nut butters) through a new division called Omelet Brands. Read about it.     Radical
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Thursday Thoughts: Try a new point of view

May 15, 2014 in Thursday Thoughts

“From the sky everything is simple. In the weeds everything is complex. If you can’t find the answer, try a new point of view.” – Lee Clow’s Beard, @leeclowsbeard


Friday Brags: New Spots from RPA, David&Goliath, & TBWA\Chiat\Day and Portfolio Night from Team One!

May 9, 2014 in Friday Brags

RPA and La-Z-Boy have just launched new work for a brand new collection, Urban Attitudes, featuring actress Brooke Shields.     Check out David&Goliath’s TV spot for California Lottery’s CA Lucky Life Scratchers.     TBWA\Chiat\Day
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Thursday Thoughts: Remember the Impression You Make

May 8, 2014 in Thursday Thoughts

“Nobody counts the number of ads you run; they just remember the impression you make.” – William Bernbach, DDB Needham Worldwide